Sunday, December 03, 2006

Successful Advertising

50% of my time watching television is watching Fox Soccer Channel - mostly English Premier League games. This channel must have an interesting demographic and limited advertisers. The commercials in between games and at halftime (no commercials during the game) are pretty cheesy and repeat over and over. The three best right now are:
  • Wallbangers: Giant life size stickers of EPL soccer players or team crests that you can put on you wall. Sweet. The commercial announcer has this great British accent. You can normally find me walking around the house shouting "Wallbangers!" for about half the day.
  • Chaser: This commercial shows two 35-40 year olds talking about hangovers. One took chaser and feels great after their night of ninge drinking. The other failed to take Chaser. This one might be better if it was done with a British accent. Right now, I just fast forward through it. Now Wallbangers on the other hand...I rewind that one and watch it just for fun.
  • Footability: Two college soccer players made a soccer training video, a "..MUST HAVE technical footwork system.". Why is there some part of me that wants to see this thing? Don't know. But it is clearly not aimed at a 31 year old who is well past his prime...
If I keep watching EPL, I just might have to start binge drinking while I stare at the giant picture of Rooney on my wall. The next morning, I will be able to go out and train because I took Chaser.

***Update: One wallbanger of your favorite player costs $115. Go get yours now. ***

11 comments:

SINEDDIE said...

those bloody wankers!
Does Rod Stewart still own a team?

wilablog said...

Not sure if he does. What team did he own?

rc said...

I think Watford, and I belive he still is the owner. That could be a complete untruth though...I think Elton John is also a team owner, but a lower division team...

rc said...

By the way, the Footability stuff is pretty funny. "2 former MLS players...", they didn't look that old to me...short career I guess. They must be better at individual ball tricks than anything else...like passing to a teamate that is open 10 yards away...

wilablog said...

rc: You own that video don't you...? I know you do. It does look pretty funny.

rc said...

Maybe I should have bought it back in the day. My skills always needed a boost. Dauskurdas would certainly have appreciated it...

Carlee said...

I thought Rod Stewart owned the team that Wynne used to play on! Is he some kind of soccer mogul???

wilablog said...

What team did Wynne play on? I want to fact check the Rod Stewart rumors.

rc said...

http://news.bbc.co.uk/sport1/hi/football/teams/w/watford/2013086.stm

Check out that link. Elton John used to be the chairman of Watford but resigned in 2002. He essentially headed the group / company that owned / owns Watford. The article makes is seem like he contributed financially to the club as well.

As or Elton John, I heard he was a pretty decent footballer on a random Fox Soccer Channel show some time back. I don't think he has any ownership interests though, but not sure.

rc said...

http://news.bbc.co.uk/
sport1/hi/football/teams/
w/watford/2013086.stm

That's the link. Didn't go through before...

wilablog said...

Seriously. Not sure what he was thinking. There is no way EJ has time to devote to running an EPL team. That's pretty interesting stuff.